Back To Team

Lisa Abell

Account Executive

Lisa joined HSP Direct in 2009. She has over ten years of experience in direct mail fundraising and is an award-winning writer. Her responsibilities include developing annual direct mail strategies, conceptualizing and producing fundraising appeals, and building strong, loyal donor bases.

Prior to entering the direct mail field, Lisa worked as an educator in New Jersey, Hawaii, and Maryland. She has served as the volunteer Ombudsman for U.S. Navy Patrol Squadron 47 and has a bachelor’s degree in Political Science from the College of the Holy Cross. A New Jersey native, Lisa now resides in Frederick, Maryland with her husband and two children.